VIVID ENTERTAINMENT ADULT MOVIES NOW AVAILABLE IN HD ON ROKU SET-TOP BOX
New Feature is Latest "Vivid Everywhere" Initiative
LOS ANGELES – (March 8, 2012) –Movies from Vivid Entertainment, the world's leading adult film studio, are now available to vivid.com subscribers for viewing on home television screens via the Roku set-top box at no additional cost.
Subscribers to the popular Vivid.com website will have access via Roku to Vivid’s complete library including celebrity sex videos, SuperXXXHeroes parodies and big-budget features. The Vivid-Roku program is the newest "Vivid Everywhere" initiative, which enables Vivid.com subscribers to view the studio's content via Google TV, mobile devices and other systems.
Roku is the original streaming player, permitting users to enjoy movies and TV shows, live sports, music, games and other content, on-demand. Roku connects directly to TV sets and wireless (Wi-Fi) networks. Using a remote, the viewer selects programming and it begins instantly.
"The Roku system gives our members who currently have mobile and desktop access the ability to watch our movies in HD right on their TVs at no extra cost," said Steven Hirsch, founder/co-chairman of Vivid. "It's another innovation demonstrating the kind of technology leadership our fans have come to expect from Vivid."
About Vivid: Founded in 1984, Vivid has always placed heavy emphasis on high quality erotic film entertainment and has created wide brand-name awareness through its films and the www.vivid.com
website, an innovative marketing and a licensing program that extends to advertising, apparel, book publishing and a range of other products. Co-founder and CEO Steven Hirsch was honored in 2012 with the first AVN Visionary Award as a leader who "has propelled innovation and taken his company and the business as a whole to new heights." In addition to its Vivid-Celeb imprint famous for celebrity sex tapes, the company is known for its Vivid SuperXXXHeroes parodies and award-winning feature films. Vivid has the industry's largest archive of adult films.